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November 5, 2019
Consumers Are Drowning In ContentWe have come a long way from Bruce Springsteen's lament back in 1992, "There are 57 channels, and nothin' on."
There has never been a better time for content creators. There are a bunch of new streaming TV services rolling out including HBO Max, Apple TV, and Disney +. Each service has enticing new shows popping up on what seems like a daily basis. These new choices are on top of a rich roster of content from incumbents including Netflix, the main networks and hundreds of cable TV channels. Audio is in there too with streaming services including Spotify, Amazon Music, Apple and SiriusXM. And of course there are podcasts; a dizzying array of 800,000 of them flooding the market with thousands of new titles monthly.
While it may be the best time for content creators, counterintuitively, it may be the worst time for overwhelmed consumers. So much of the content looks fantastic. And that, it turns out, is a major problem.
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October 15, 2019
Test Driving Amazon's Echo AutoMuch has been written, including this blog, about how in-car listening is likely to change once smart speaker technology enters the auto. What happens when you can simply ask for audio from any source - any podcast, The Beatles on Spotify, an update on the score of the ...
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September 10, 2019
11 Podcast Stats Worth KnowingIf you are like me, it is easy to become overwhelmed as the podcast data flows like water from a hose in various news articles, tweets and sessions at the recent Podcast Movement conference. I sorted through some key numbers that resonated with me. 1 Million The ...
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August 20, 2019
A Brief History Of Content MarketingFrom podcasts to social to digital video, content marketing is attracting a lot of attention as of late, but this "it" marketing tactic is actually one of advertising's more enduring traditions. Like a classic novel or a beloved movie, advertising that emphasizes ...
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July 30, 2019
Finding Your VoiceWithout a doubt, it is fascinating watching a new business and ecosystem develop in just a few short years. Last week in the heat of July, a few thousand people gathered on the downtown Newark, New Jersey campus of NJIT to talk about all things related to Voice. ...
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June 27, 2019
Podcast Stats-The Sequel© New Yorker There was a bit of industry stir in social media regarding my post on Tuesday about the number of podcasts actively in production out of the 706,000 listed titles (18% in a three-month period). In addition, Edison's Tom Webster ...
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© Last August (read: not that long ago), I posted a blog exploring how many of the 540,000 podcasts in existence at the time were still in production. Fast forward to now and the number of podcasts has ticked up to 706,000 according to Blubrry who tracks these ...
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The podcast related tech news has been coming at us like a fire hose over the past few days. It is worth taking a stab at distilling it down. Apple: "Lets turn our attention to podcasts" You gotta love when Apple begins a segment of their developer's conference with ...
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May 14, 2019
If Canadian Radio Is Losing Audience Faster Than Other Countries, What Can They Do About It?Last week I was in Toronto for Canadian Music Week, a great gathering where the music and broadcast businesses meet under one roof. I appeared on a panel about preparing radio for a digital future. Moderator, Alan Cross - always smart - was lamenting data shared by ...
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April 16, 2019
'Subscribe' Is A Bad Word For PodcastingSaturday Night Live Weekend Anchor Colin Jost Everyone wants your credit card. Last week Disney announced their own Netflix style video streaming service "Disney +," to which SNL Weekend Update anchor Colin Jost said; "The plus means you have to get Disney, plus Hulu, ...